Brand content production

One campaign idea. Four weeks of content.

Brand content production works best when each piece has a role. The main films establish the story; short videos and visual posts carry it into different moments across the month.

Kontimo Studio’s 30-Day Brand Content System is one production cycle for one brand, an agreed product or service group and a single campaign direction. Begin directly with a defined brief, or continue a direction developed in the Campaign Proof Sprint.

What the cycle includes.

Two main films, 30–50 seconds each. One focuses on brand feeling and attention; the other brings the product or service and an action forward. Editing, music, basic sound design and necessary subtitles are included. The main delivery format is 9:16.
Six short videos. Four are cutdowns, strong openings or alternate edits from the main films. Two are additional brief-approved pieces, such as a product introduction or short advertisement. Their role determines the duration, usually 6–15 seconds.
Sixteen visual posts. Six original main compositions and ten controlled adaptations or variations carry the same campaign language. The main delivery format is 4:5.
A four-week publishing map. A proposed content order, short copy and call-to-action direction for each asset. The rhythm averages two videos and four visual posts per week.

These are digital deliverables. Sixteen posts does not mean sixteen unrelated original concepts, and six short videos does not mean six separately conceived main films. The split between originals and adaptations is part of the scope.

From approved direction to weekly batches.

Agree the brief and materials. Define the campaign goal, products or services, references and intended use.
Approve one creative direction. Review the idea and visual language before full production.
Produce in weekly batches. Film, image, editing and sound follow the agreed direction.
Review together. One decision-maker consolidates comments for one included revision round within the approved direction.
Prepare the final handoff. Receive the approved digital files and the four-week publishing map.

The cycle begins after complete approved materials and the booking payment are received. A new concept, product group or brief after direction approval is separately scoped. There is no long-term commitment; a following month is planned separately.

What we need to represent the brand accurately.

Provide your logo, available brand guide, approved product or service facts, required claims and campaign text. Share usable high-resolution product, location or service images, and nominate one person to gather feedback.

Real product references guide product work. We do not change product shape, logos, packaging, material, prices or brand claims without approval. If existing images are insufficient, additional photography can be planned and approved separately before work begins.

A visual direction across changing views.

Object / light studies the same fictional desk lamp from detail views to its place on a working surface. It illustrates consistency of form, material and lighting across a sequence.

An independent product concept exploring form, material and light.

Explore Object / light — independent concept

Production, with clear usage boundaries.

Approved final content includes perpetual organic use on the brand’s own social and digital channels, plus six months of paid digital advertising in Türkiye, for one brand and the agreed campaign.

International paid media, television, cinema, out-of-home, packaging, raw or project files, extra languages and additional formats are separately agreed.

Account management, posting and community management are not included.
Ad-account management, media buying and ad spend are separate.
Physical shoots, studio, actors, locations, travel and product photography require a separately approved scope.
Unlimited revisions, new campaign directions and unlimited product ranges are not included.
Sales, reach, virality and return on ad spend are not guaranteed.

Choose the right starting point.

For a single campaign idea that needs to be made visible first, explore the Campaign Proof Sprint. For jewellery, review the product-reference considerations alongside this production scope.

Explore campaign film production

Explore jewellery campaign films

Tell us about the collection or service, the coming campaign period, the channels and the materials you already have. We can then discuss the right scope and working schedule.